interesting claim that the best brand names qualify as a provocation and include a negative message that consumers process positively
thegoodlige reblogged this from joelaz
joelaz posted this
I'm Joe Lazarus. My friends sometimes call me Laz. I live in Denver, CO. During the week, I work in marketing with Backflip Studios, makers of absurdly fun mobile games. This is my website. I post stuff here that I want to share with other people. You can reach me by email at Joe AT joelaz DOT com. Or, you can leave a comment. Or, you can go about your day. Your call. Thanks for stopping by.
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I made this site with Tumblr, the blogging tool for busy people. Site design was initially inspired by WeBreakStuff. Thanks!
